Blue swimsuits are in! If you're looking to branch out and add a splash of color to your swimwear wardrobe this summer, you can't go wrong with a classic shade of blue. Blue bathing suits look great on everyone; women with either warm or cool undertones can usually find a shade of blue that complements their skin tone.
We're loving blue swimsuits so much this year that we put together this little list of some of the hottest blue swimsuit style trends. If you're looking to buy blue swimsuits this summer, look no further!
Blue may be associated with cool themes, but this blue summer hue is hot!
WGSN- a leading fashion trend forecaster that uses global research and data to deliver strategic and accurate trend forecasts, predicted that "Tranquil Blue" will be a key color trend in 2023 spring and summer collections.
Tranquil Blue is a mid-toned blue hue with a simplicity and clarity that evokes calm water, light and air. It has been named a core color of the 2023 palette, along with Luscious or Latex Red, Sundial, and Verdigris.
In general, the spring and summer 2023 palette has trended toward bright colors that evoke feelings of positivity. It's believed buyers and fashionistas will turn toward upbeat colors that they can connect with positively.
The Seashell top in matching surface blue is the perfect complement to these bottoms. Made of the same thick, ribbed material, it provides excellent support and great coverage. The square cut low back with a cute twist is a fun, unique look that will be sure to turn heads.
Paired with a set of royal blue, high-waisted bottoms, this look will make you want to leave your cover ups and other swim accessories at home.
Pair with a matching set of bottoms, or go for a fun floral print in a complementary blue - we suggest the Leisure reversible bottoms in floral blue. Great for mix-and-matching, they can be worn pattern side out or plain side out.
Pair these with the Coast top in a matching shade of deep blue for a look that's sophisticated and smart while still being eye-catching. Great for swimming, surfing or active girls, this top is sporty and comfortable, and holds everything in place (if you're a swim instructor, you'll love this top!)
This look is great for kids and parents alike - but we think the bright color is a fun way to keep kids safe at the pool. You'll never lose sight of your child in a whole bunch of other kids when they're wearing this!
There is no color more timeless than blue. It's the color of the sky and the color of the sea. It can evoke tranquility and calm or life and vigor. Blue swimsuits are a fun way to tap into that timeless beauty and add a little fun style to your summer vacation.
Whether you're a swim instructor, surfer, beach bum, or if you're simply looking to hang by the pool and watch your kids having a good time, blue swimwear will mean you look good doing it.